Data-driven Insights for Dating

When apps and love come up in a conversation, we ready ourselves for some lame stories of another Tindr swipe gone-wrong or questions of whether we tried the latest contender for OkCupid.  Taking love (and lust) online is fast becoming a need versus a last-ditch option. There is a limit to how long a man or…

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Product Design Demands Discomfort

Take a careful look at the infographic titled The AHA Moments above.  Ranging from age 19 to 47, these people  have revolutionised how we communicate (Steve Jobs/iPhone), how we re-energize (Dietrich Mateschitz/ RedBull) and even workout (Chip Wilson/Lululemon Yoga Pants). None of them set out to create a break between the old and new way…

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Untapped Talent (Quote)

“It is not your business to determine how good it is nor how valuable nor how it compares with other expressions. It is your business to keep it yours clearly and directly, to keep the channel open. You do not even have to believe in yourself or your work. You have to keep yourself open…

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Why are we here?

According to the philosopher Montaigne, “The great and glorious legacy of a human being is to live with purpose.”  As 2017 inches closer I find myself wondering more and more about my purpose and whether the actions I am taking are in sync. I keep circling back to serving humanity in an intentional and deliberate…

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Virtual Reality: Untapped Opportunity

The Science Immersion + Interactivity = Tele-Presence. That is how the VR techies define Virtual Reality.  For us regular folks, here is a simpler definition: Virtual reality is  computer generated environment that allows the user to experience an alternate reality. This reality may or may not resemble ‘real life’.  The headset uses two small lenses…

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Virtual Reality: Are We There Yet? (Podcast Episode #7)

Hey hey! The latest episode of the Catalyst Woman podcast is out – so give it a listen on iTunes , Soundcloud or right here.

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Re-designing the #Beatme Campaign by UN Women Pakistan

Do watch the #Beatme Anti-Violence Campaign by UN Women Pakistan. What do you think?  I think the campaign deserves a complete re-design. First off, what an unfortunate choice of words for the hashtag #beatme.  Moving past the words, why is it in English? Who are you talking to? This campaign should at minimum been in…

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Tiny Stories #ForEveryChild

I am taking part in this brilliant initiative by Unicef called Tiny Stories – Writers Unite for Children’s Rights. Here is my submission: For warm sunshine to greet their young eyes every morning. To bathe in clean water and get their hair ruffled by a towel as their parent dresses them for school. A mouthful…

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